Exploring Measurement Stretchability 2010 Formative Evaluation

The Science Museum of Minnesota conducted the StretchAbility program on January 25th, and February 1st, 2010, and the Children’s Museum of Houston conducted the program on November 10th, 14th, and 25th, 2009. A total of 20 paired adult and child groups provided feedback through a survey designed to measure their engagement with and comprehension of the activity. After the activity, evaluators targeted participating children 8 or younger who were verbal for the interview, and gave a survey to the child’s parent to complete. Paired surveys were used due to the lower verbal nature of the younger audience; by also collecting data from the children’s parents, the evaluators were able to better assess the young visitors’ possible connection to the story.